Marketing to the “Weaker Sex” aka Advertising 60’s

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The Daily Mail has posted some archaic ads from the 60’s and 50’s representing women as hopeless, fragile humans. There is even an ad where the husband is spanking his wife for buying the wrong coffe and there is another where they are justifying homicide because his wife didn’t use a pitney bowels stamp machine correctly. Must be seen to be believed.



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